兴城文化
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Development strategy
Transformation from
an outstanding TCM product manufacturer
to an excellent big health industry service provider
an outstanding TCM product manufacturer
to an excellent big health industry service provider

Business policies
Take innovation as a tool for business development
Fully stimulate members’ passion and initiative
Actively shape the future
Achieve sustainable development of the business
Fully stimulate members’ passion and initiative
Actively shape the future
Achieve sustainable development of the business

Vision
Succession and development of TCM
Solution of health problems of human beings
Solution of health problems of human beings

Mission
Make the business last forever
Make employees’ lives better
Make shareholders’ income higher
Make employees’ lives better
Make shareholders’ income higher

Values
Focus on contribution
Propagation of contribution
Return on contribution
Propagation of contribution
Return on contribution